Aiara Privacy Suite – White-Label SaaS for Cookie Consent, Privacy & Imprint
Data protection has become mandatory for agencies and their clients – DSG in Switzerland, GDPR in the EU. In practice, however, this usually means expensive third-party tools, generic cookie banners and legal uncertainty. We wanted to solve this differently and created Aiara, a standalone privacy platform that agencies can offer under their own name – as an additional service and a new revenue stream. From the first idea to the finished product, we owned the entire process: brand, design, website and all the software behind it.
We developed Aiara as a standalone brand from the ground up – with a clear, trustworthy presence that suits the sensitive topic of data protection. Name, logo, colour world and tonality were designed to feel both serious and modern. The result is a brand that radiates competence without appearing technical or intimidating.
The entire product was designed user-centrically – for two very different target groups: agencies managing the tool for many clients, and end customers who want to handle their privacy topics themselves. Thoughtful user guidance makes complex workflows feel simple, the interface stays clean and consistent across the whole application, and the design works from desktop dashboard to mobile operation – with attention to detail in every interaction, every form and every transition.
For the market presence, we built a full-featured, high-performance marketing website – with landing pages, pricing pages, comparison pages, a blog and a Trust Center. Search engine optimisation was considered from the start, so the site not only looks compelling but is also found.
The heart of the project is a complete software-as-a-service application with two worlds under one roof. For agencies: central management of any number of client domains, white-label functionality for appearing under their own brand, a multi-tier partner programme with graduated conditions, and team and role management. For end customers: a guided questionnaire that automatically generates legally compliant privacy policies and imprints, a fully customisable cookie banner embedded in minutes, an automatic cookie scanner, multilingual support in German, French, Italian and English, and ready-made integrations for common systems such as WordPress, Joomla, TYPO3, Shopify and more.
Behind the scenes, secure payment processing with subscription management, a self-service data processing agreement (DPA) with tamper-proof digital proof, and a DSG- and GDPR-compliant architecture with a consistent focus on security and data protection provide a solid foundation.
Aiara is a complete, market-ready product – from brand through design to finished software. A platform that opens up a new business field for agencies and takes a tedious topic off their clients' hands: data protection that simply works. A project that shows what we can do – strategy, design and development from a single source.
